Consulting
Experience, applied
I’m a serial entrepreneur with multiple failures, a few wins, and lots of stories to tell from all of the above. I use & share these to help others. I’m also obsessed with connecting people to achieve more, together.
Case Study
Ada Ventures
Ash Says:
“Ada Ventures is a £30m+ venture fund based in the UK investing in underestimated founders, in overlooked markets. Their first angel programme chose five individuals out of hundreds of applicants, of which I was chosen. As part of that programme, I invested in 5 seed-stage companies focused on the future of work & play. Subsequently, I was contracted by Ada to design, build-out and manage the inception of the second iteration of their programme. This culminated in 20 individuals investing a total of £1m into 100 companies, many of which founders who would otherwise not have access to venture capital ecosystems.”
Case Study
Copy Club
Ash says:
“Copy Club is a community built by marketers, for marketers. It’s suite of events, workshops and support offer a wide-range of benefits for members to take advantage of, similar to much of the journey that Yena/Dffrnt has been on. So when Copy Club asked me to help them review and iterate on their offering & messaging I was delighted to dive in and help. This culminated in a 40+ page detailed report, with actionable strategies delivered to the executive team for subsequent execution, designed to have a marked effect on the attraction, retention, engagement and enjoyment of members across the board.”
Case Study
Ecologi
Early investor (latest valuation @ £70m), board advisory and consultant on Ecologi Zero (carbon accounting product).
Elliot Coad, Ecologi founder said:
“From the very start of our journey, Ash has not only been a huge advocate but a trusted ear, advisor and connector [to Ecologi]. His support can’t be underestimated as a key part of the foundations have built upon today. Simply put: Ecologi wouldn’t be here today, with the climate impact we’ve made, without Ash’s support”
